Affiliate Marketing Platform

Project
Background

Affiliate Marketing Platform

Empowering businesses to manage partners, track campaigns, and maximize revenue through automation and analytics.

Problem Statement

Businesses often struggle to track affiliate performance accurately, manage commissions, and scale partnerships efficiently. Manual processes result in delayed payouts, inaccurate reporting, and lost revenue opportunities.

Solution Overview

Our platform centralizes affiliate management, providing real-time tracking, automated commission calculations, and detailed analytics dashboards. Businesses can manage multiple campaigns, optimize partner performance, and increase revenue with minimal manual effort.

Key Features

Partner & Operational Features

  • • Partner registration and onboarding
  • • Referral link generation and tracking
  • • Real-time campaign performance dashboards
  • • Automated notifications and updates
  • • Multi-currency payout options

Admin & Technical Features

  • • Campaign management and analytics
  • • Automated commission calculation and payout scheduling
  • • Fraud detection and validation
  • • API integration with marketing tools
  • • Role-based access and security controls

System Architecture

Affiliates / Partners
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          v
Web & Mobile Dashboard (React / Tailwind)
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          v
API Gateway
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          v
Backend Services (Campaigns, Tracking, Payouts)
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          v
Database & Cloud Infrastructure
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          v
Analytics & Reporting Engine
      

Technology Stack

Frontend

React, Next.js, Tailwind CSS

Backend

Node.js, NestJS, REST APIs

Database

PostgreSQL, Redis

Payment Integration

Stripe, PayPal

Cloud & DevOps

AWS, Docker, CI/CD Pipelines

Analytics & AI

Revenue Analytics, Fraud Detection

Use Cases

  • • E-commerce affiliate referral programs
  • • Influencer marketing campaign tracking
  • • SaaS partner revenue management
  • • Coupon & promotion tracking for affiliates
  • • Multi-tier affiliate commission structures

Business Impact

The platform enables businesses to scale partnerships efficiently, improve revenue tracking, and enhance affiliate engagement. Automation reduces errors, accelerates payouts, and provides actionable insights to optimize campaigns and maximize ROI.